A new concept of hand-crafted luxury, blending the high and low, new, and vintage, glamour and casual. The collection is designed with great appreciation for fine art and design, both past and present. Be it casual yet classic flare or as an addition to your collection of unique and rare pieces, Chocolateau goes beyond jewelry, filling this elegant and essential void in the marketplace.

Design approach

Timeless, minimal modernism with a feminine touch

1

Website

The e-commerce website is built on Shopify.
The site was designed with neutral palettes, grid lines, and ample usage of white space to help craft a clean exhibition of the products.

2

Photography

Campaign photography embodies the brand's sophisticated yet subtle, and effortlessly chic spirit.

3

Branding

I crafted visual stories through strategic design, typography, color, and photography to form an emotional connection between the brand and target customer. In order to build a cohesive and compelling brand voice, the design system is applied across digital touchpoints, and collaterals.